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A counsellor blogs (with trepidation).
What can a counsellor write about that’s safe to be read in an unrestricted environment? Throughout my training, if there was one thing that was drilled into me more than anything, one thing that I...
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Could – and should – you write a book?
Although in the past the only criterion for the publication of a nonfiction book was its literary and/or informational merit, today not all books are published with a view to becoming best sellers so...
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Blog Writing: Know your audience, part one
Business writing tips by best selling author, Suzan St Maur PROBLEM: How can I ensure what I write really appeals to my target audience? Image via Wikipedia SOLUTION: Get to know your audience as well...
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Web design v web development – do you need them both?
To get the most out of your website I would recommend using both a web designer and a web developer. A lot of people say they do both but their expertise usually lies in one area, for me my expertise...
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Article marketing: how to write text that works
Writing articles on your topic (or your business’s topic) is usually a useful PR opportunity a) because it publicizes you/your organization and b) because it can raise your profile as an expert on the...
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Writing to stakeholders: a different kind of sell?
Anyone who has worked in sales knows that features are what something is, whereas benefits are what it does for you. And that’s easy to incorporate when you’re writing about your product or service....
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50 Women In Business You MUST Follow on Twitter!
I love Twitter. No. I adore twitter. Actually I probably wouldn’t have a business without Twitter so when I hear people question “what does it have to do with me?” I have to say, if you’re in business,...
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How having confidence opens doors
There are some people I’ve found on my travels throughout the web that truly amaze me how they’ve become so successful. Of course to get where they are they have had to be very good at what they do,...
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How sharing knowledge freely can result in a sale
One of the reasons why I write a blog is to share what I know. I have spent many years learning and retaining knowledge, and it’s in my nature to want to share it with anybody who would benefit from...
View Article5 reasons to keep writing, even though it’s already been said
This is a writing question I regularly get asked by beginner bloggers: “Since there is already so much information out there, why should I bother adding to it?” I can see why. The Internet does contain...
View Article50 Women In Business You MUST Follow on Twitter!
I love Twitter. No. I adore twitter. Actually I probably wouldn’t have a business without Twitter so when I hear people question “what does it have to do with me?” I have to say, if you’re in business,...
View ArticleHow having confidence opens doors
There are some people I’ve found on my travels throughout the web that truly amaze me how they’ve become so successful. Of course to get where they are they have had to be very good at what they do,...
View ArticleHow sharing knowledge freely can result in a sale
One of the reasons why I write a blog is to share what I know. I have spent many years learning and retaining knowledge, and it’s in my nature to want to share it with anybody who would benefit from...
View Article5 reasons to keep writing, even though it’s already been said
This is a writing question I regularly get asked by beginner bloggers: “Since there is already so much information out there, why should I bother adding to it?” I can see why. The Internet does contain...
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